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| The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns (Little Books. Big Profits) | 
enlarge | Author: John C. Bogle Publisher: Wiley Category: Book
List Price: $19.95 Buy New: $10.85 You Save: $9.10 (46%)
Buy New/Used/Collectible from $9.99
Avg. Customer Rating:   (78 reviews) Sales Rank: 1919
Languages: English (Original Language), English (Unknown), English (Published) Media: Hardcover Number Of Items: 1 Pages: 208 Shipping Weight (lbs): 0.5 Dimensions (in): 7.1 x 5.1 x 1
ISBN: 0470102101 Dewey Decimal Number: 332.6327 EAN: 9780470102107 ASIN: 0470102101
Publication Date: March 5, 2007 Availability: Usually ships in 1-2 business days
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| Customer Reviews:
  Indexed Mutual fund investing distilled August 1, 2008 2 out of 2 found this review helpful
I have been reading about investing since the current market down turn began, including several other books by John Bogle, founder and ex-CEO of the Vanguard Group. This slim volume makes the case once again for investing in low cost indexed mutual funds rather than trying to beat the market, which most of the professionals fail to do. This book is perfect as a refresher course, or for your significant other who is too busy (or too intimidated) to read more detailed books on investing.
  Excellent Introduction to Index Fund Investing July 22, 2008 2 out of 2 found this review helpful
I'm 29-going-on-30 and wishing that I had absorbed the wisdom imparted in this book when I first signed up for a 401k. But here I am, seven years later, finally having a real understanding of where I should stash my retirement nest egg.
The premise behind this book is simple - index funds have proven to be the wisest vehicle to throw your money in to achieve long-term profits. Bogle does an excellent job of explaining why this is, utilizing the "humble arithmetic" behind his thesis. For those who are like my old self and unsure of the best way to invest your retirement savings, look into low-cost index funds. And don't just throw your money in there...purchase this book and understand WHY you should.
  Little Book in Good Shape July 21, 2008 1 out of 6 found this review helpful
I rec'd the book safely, in good condition, but haven't yet had a chance to read it.
  A good book to borrow June 13, 2008 3 out of 4 found this review helpful
Bogle presents his theory on investment and the evidence gathered over the years which backs it up. The theory is simple - own the whole market by buying index funds, OR be prepared to do a ton of in-depth research just like a full time investment advisor. He backs up this "bi-polar" recommendation through the evidence gathered on where casual investors loose out, such as market timing, advisor fees, etc.
As interesting as Bogle's research is, it gets pretty tiring listening to him toot his own horn. Minus one star.
Also, I would recommend borrowing / renting this book (or the audio CD). Once you understand why index funds are "the choice" for the casual investor, the book really doesn't offer any other detailed advice or re-read appeal. Your next stop should be a book such as Jane Bryan Quinn's "Smart and Simple Financial Strategies for Busy People."
  This is truly common sense June 2, 2008 2 out of 2 found this review helpful
This is an excellent book for any investor. The straight common sense advice that this book provides will help everyone with their investment portfolios. The best quote from the book is "the miracle of compounding interest is overwhelmed by the tyranny of cost". Through index funds, the author explains how to cut costs and caption the return of the entire stock market. This is an excellent book.
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