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| The Chic Entrepreneur: Put Your Business in Higher Heels | 
 enlarge | Authors: Elizabeth Gordon, Leanna Adams
Publisher: Robert Reed Pub
Category: Book
List Price: $12.95
Buy New: $7.62
You Save: $5.33 (41%)
Buy New/Used/Collectible from $5.33
Avg. Customer Rating:  (15 reviews)
Sales Rank: 123359
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 220
Shipping Weight (lbs): 0.7
Dimensions (in): 8.8 x 6 x 0.7
ISBN: 193475904X
Dewey Decimal Number: 658.11082
EAN: 9781934759042
ASIN: 193475904X
Publication Date: May 6, 2008
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
Learn how to take your business from flats to stilettos in this intelligently written, highly practical, and entertaining read. The Chic Entrepreneur teaches women business owners how to get out of the trenches and take their business to new heights by mastering the 9 dimensions of a flourishing business. Elizabeth Gordon, President of Flourishing BusinessA, a consulting firm that helps stagnant businesses jump start their growth, shows how to build a business right. Gordon explains how to build an asset of inherent value instead of just a bigger job and points out common mistakes to avoid along the way.
Packed with Chic Tips that businesses can inexpensively implement for an immediate return, this book is ideal for jumpstarting a stalled business, and putting it into overdrive. This simple yet timeless formula for achieving chic success in the business world is cleverly interwoven with critical analysis of real businesses and delightful tales that show what and what not to do.
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| Customer Reviews: Read 10 more reviews...
Chic With Substance October 12, 2008
1 out of 1 found this review helpful
Most of the time the word "Chic" refers to the appearance of a person or thing. I have always thought of Chic as something superficial. Well "Chic Entrepreneur" goes against the norm. This book provides information on more than the appearance of a business and the advice in it is not superficial, but very substantial.
As a consultant to and trainer of woman owned businesses I often see women think small, underestimate the effort it takes to run a business and fail to identify their true customers/clients. If they read "Chic Entrepreneur" and keep it on their desk they will avoid making these mistakes. One of the biggest mistakes I see women business owners make is that they do not collaborate; they miss a lot of opportunities because they do not attempt, or often even consider, partnering, teaming, and subcontracting. I applaud the authors for realistically addressing some of this in Chapter 8 "Arm's Length or In Bed Together: Strategically Aligning Yourself".
Any entrepreneur can benefit from this book. It's a book that you will want to keep around so you can re-read Chapters as they apply to your phase or situation. I know I will be suggesting it as a companion book to the purchasers of my book "Capitalizing On Being Woman Owned".
This book is great in a general way for all entrepreneurs. Hopefully it will provide the information and stimulus that will cause existing and would-be entrepreneurs to do the in depth research specific to their business that will help them be successful in a Super Chic way.
The Chic Entrepreneur:Put your Business in Higher Heels September 22, 2008
1 out of 1 found this review helpful
This is a great book! Good tips and ideas--I have had my own business for 10 years and still have learned a great deal. Would highly recommend--easy reading!
Become empowered with yourself and your business August 26, 2008
1 out of 1 found this review helpful
Elizabeth Gordon and Leanna Adams really lay it all out on the table. Putting your business in higher heels is an efficient business strategy for any woman who wants to be a wildly successful business owner and strong woman. I think Ms. Gordon's book, website and blog is of ongoing relevance to all women who want to be strong and independent.
One of the best books on the market for women entrepreneurs August 7, 2008
1 out of 1 found this review helpful
Nobody knows how to write a book about women entrepreneurs like Elizabeth W. Gordon. The Chic Entrepreneur: Put Your Business in Higher Heels tells the truth, the whole truth, and nothing but the truth.
Gordon impresses with this down-to-earth (and very chic) how-to guide for women entrepreneurs. From knowing your value to figuring out what customers really want and measuring your results, The Chic Entrepreneur is packed with enough vital information to help entrepreneurs run their business while avoiding costly mistakes.
Most importantly, The Chic Entrepreneur is a fun and humorous read. Know that you are not picking up another textbook because Gordon provides us with humorous accounts of life in the business world. This is great book to add to your entrepreneur reference library.
Wisdom for Women Entrepreneurs July 21, 2008
1 out of 1 found this review helpful
I work with a lot of women business owners. And it's apparent to me that Elizabeth Gordon does as well. She's seeing the same issues that I am.
I found the book very accessible. Another reviewer has stated that some of the comparisons are a bit outrageous. Well, they are. But the point is to have you sit up and take notice. Gordon does well at taking what is new (business knowledge) and marrying it to the world that most women understand -- relationships.
Start with the last chapter. Give yourself the entrepreneurship test -- are you really ready to commit? Gordon says: "Women tend to be eager to commit to relationships, to marriage, to their families, and even to their best friends, but when it comes to committing to business, ironically, women are the ones who can't commit."
Ouch! Yes, it sounds harsh. But I see it again and again. Given a choice between a $300 business education course and a $300 purse, far too many women choose the purse. Owning a business is work, and yet, at the same time it is the most exhilerating thing that you can do with your life, other than raising a family. Both have their own joys and pitfalls -- even more so if you are doing both.
When you first learned to make your way in the world, you did some trial and error. (Try to walk, fall down, get up, try to walk, fall down...) But you also had someone there to hold your hand and help you get the concepts.
Elizabeth Gordon has given you the concepts in manageable language and format. I recommend this book to any women thinking of starting a business, just started a business or hopelessly lost in business. Even if you don't fall into any of those categories, the book is a good read. You will probably pick up something that will lead you to explode your business in the next 12 months.
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